Read about the top five digital analytics trends for 2023. From being strategic about privacy to embracing data democratisation, the trends are based on themes covered by web analytics experts at the MeasureSummit 2022 conference.
If you’re still scratching your head about how Google Analytics 4 will impact your business, this post is for you. Find out how and when to plan for the transition.
Update: This post is showing trends for 2022 and if you’re interested in reading about the digital analytics trends for 2023, check out the latest post. MeasureSummit has quickly become the key event in the digital analytics calendar. But for busy business and marketing leaders it’s not always easy to keep up with events like […]